The Hard Truth About Sun Exposure: Skin Cancer Facts + Why we made HELLO SHADE
We all love the glow of golden hour on our skin—but let’s be real: the sun doesn’t play fair. UV rays are the #1 cause of skin cancer and premature aging. This isn’t just about a sunburn—it’s about your long-term health.
Here’s what the numbers say—and they don’t lie:
The Stats You Need to Know:
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1 in 5 Americans will develop skin cancer by age 70.
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9,500+ people are diagnosed with skin cancer every single day.
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One blistering sunburn in childhood doubles your risk of melanoma later in life.
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And here’s the kicker: 90% of skin aging comes from the sun—not time.
(Source: Skin Cancer Foundation, AAD, WHO, American Cancer Society)
Here’s the Good News:
Skin cancer is one of the most preventable cancers—if you protect your skin.
Daily habits like wearing UPF 50+ sun protection can make a massive difference. Think of it as skincare that actually works before the damage is done.
But Let’s Get Something Straight: Sunscreen Alone Isn’t Cutting It
SPF is essential—but it wears off, gets forgotten, and leaves a lot of skin exposed (hello, arms, hands, and chest). That’s why we made Hello Shade: so you can stay protected without the reapply stress.
Our UPF 50+ sleeves block 98% of harmful UVA/UVB rays—and they do it without chemicals, greasy residue, or a 3-alarm reapplication reminder.
Your Daily Skin Protection Checklist:
✔️ Apply SPF 30+ every morning—reapply every 2 hours.
✔️ Slip on UPF 50+ sleeves (yes, we’ve got you covered).
✔️ Avoid peak sun hours (10AM–4PM).
✔️ Don’t forget your hands, arms, neck & chest—they age fast.
Bottom Line: Protect Now, Glow Later
Whether you're running errands or road-tripping down the coast, sun safety is a forever move—not a beach day decision.
So wear your SPF, throw on your sleeves, and #KeepItShady out there.